November 12, 2015, Castries St. Lucia; As the leader in innovation in telecommunications across the region, Digicel on Friday November 13th, 2015 at midnight hosted St. Lucia’s first ever Mega Black Friday Sale.
Digicel’s Bridge Street and Vieux-Fort Clarke Street stores doors were bursting with excited customers all eager to take advantage of the jaw-dropping deals Digicel had in store for them.
Black Friday in St Lucia and the Caribbean has always had a negative stigma associated with the day. Digicel in an effort to remove this stigma and brighten black Friday for its customers has launched the Digicel Mega Black Friday sale.
The sale offered customer’s incredible savings on 4G smartphones with discounts of over fifty percent plus top-up incentives for all topping up during the special.
Smartphones on special included the Samsung Galaxy S6 reduced to a whopping $1,599. Massive savings also came for all customers purchasing the Alcatel Pixie III for only $69.
The new DL range prices were also slashed: Digicel DL 800 for $129 and the Digicel DL 900 at the unbelievable price of $199. All customers topping up also received DigiDouble on top up values from $10 to $24.99 and all customers topping up $25 or more received triple the value.
Digicel will throughout the season continue to offer amazing in-store deals weekly with Top Up Thursdays. Customers who top up $10 receive $5 bonus credit and get a chance to be 1 of 3 winners of $500 credit weekly for the month of November.
The month of December gets even more exciting for all Digicel customers as Santa comes to visit with even more gifts for Top up Thursdays. Customers who top up $10 or more get a chance to win shopping vouchers from RJ Clarke, Casa Bella, M&C Home Depot, Courts also umbrellas, hams, turkeys, fruit cake, wine and hampers while stocks lasts.
Digicel’s Country Manager, Mrs. Siobhan James- Alexander in expressing her excitement of the hosting of the Black Friday Sale said “At Digicel we always strive to create the most extraordinary experiences for all our customers. In international markets, annually we see the incredible offers that customers like ours, benefit from across the globe, therefore as the leading telecommunications provider in the region we decided to ensure we delivered the same amazing benefits locally. The turnout here tonight is testimony that not just our customers but St. Lucia has been wanting and waiting for something like this. Undoubtedly, this Mega Black Friday sale holds tremendous economic impact for all participating as the savings they are receiving today will contribute towards their Christmas season being a little brighter.”
All customers who made purchase on the night of a smartphone or top-up received a chance to dip to win in Digicel’s $10,000 cash, plus prizes in the Black Friday dip.