New recycling initiative to be launched

”A local company has partnered with Blue Waters to start a recycling initiative in Saint Lucia.

Operations Manager of Eco-Media Saint Lucia Limited, Diana St. Catherine, said the initiative will be officially rolled out Sunday, April 24, 2016, with the first three units being placed in several locations at one of Saint Lucia’s leading retailing and shopping locations in the North, the JQ Rodney Bay Mall.

She went on to explain that the units have been designed to collect disposables in three separate compartments: plastics, aluminum and other, through individual openings which is easily accessible by the general public.

St. Catherine said that the company’s aim is to contribute in a meaningful way by creating public awareness through PSA, social media and talks programme highlighting the importance of protecting our fragile environment, by reusing and recycling many disposables.

“The beauty of Saint Lucia is renowned. But unfortunately, the indiscriminate dumping of garbage can slowly erode that image, if efforts are not made to address the issue head on,” she said on Tuesday.

The businesswoman said many persons have indicated that the lack of strategically placed collection units, as one of the major contributor to the problem, thus this initiative to place waste collection units around the island was born.

“Our units are made from 100 percent solid stainless steel, beautifully designed with the sorting of disposables in mind, while remaining aesthetically pleasing.”

The company also took time out to thank and commend Blue Waters Saint Lucia Ltd and their team for immediately embracing the idea, and pledging their full support to the project as the initiative was very much in-line with the company’s ongoing corporate social responsibility agenda.

Mention was also made of Pizza! Pizza!, which has also teamed up with the company and has welcomed the placement of a unit on the premises also in Rodney Bay.

Eco-Media Saint Lucia Limited is also encouraging other local businesses to adopt a unit(s) and branding it as their own, as a way to contribute to the campaign and efforts to keep Saint Lucia ‘Simply Beautiful’.