PRESS RELEASE:-Flow, the ‘official Broadcast Partner of Rio 2016 Olympic Games,’ and the Department for Youth Development and Sports teamed up last Friday for the biggest and most spectacular Olympics celebration ever to be held in St. Lucia in support of a National Olympics Team and St. Lucia’s athletic community.
Hundreds of spectators turned up to enjoy the historic event which was held at Constitution Park ahead of the official opening of the RIO Games on Friday August 5.
Participants in the Ministry’s ‘758 Champions’ program comprising of St. Lucia’s elite and emerging athletes, converged on the park to express their support for the five-member National Olympic Squad who are all set to hit the tracks in Rio, Brazil.
A team from Flow St. Lucia along with officials from the Department of Youth Development and Sports, including the Ministry’s Permanent Secretary, Dr. Anthony George, joined the athletes as they paraded and danced around the park and through the streets, proudly sporting their official 2016 Summer Olympics T-shirts. They created lots of excitement and encouraged members of the public to show their support for Team St. Lucia by tuning in to follow the Games and cheering on their local Olympic heroes. It was a festive occasion and the crowd of onlookers responded enthusiastically and were quite thrilled. Members of the public also got the opportunity to purchase a variety of Olympic Games memorabilia, including 2016 Summer Olympics T-shirts.
Flow St. Lucia’s Marketing & Communications Executive, Shermlyn Sidonie-John said the company was extremely proud to be part of an event that created history by bringing St. Lucia’s future Olympians together in one location to wish the current Olympians all the best in Rio.
“As we continue to be game changers, we have placed our focus on supporting a new generation of athletes and the development of local and regional Olympians through our partnerships with CANOC and by supporting initiatives like the Department of Youth and Sports’ 758 Champions program. Friday’s celebration at Constitution Park was meant to draw attention to the many ways St. Lucians can enjoy the Olympics and join in wishing Team St. Lucia the best of luck. The Ministry did a fantastic job in organizing this wonderful event and we were proud to partner with them.”
Permanent Secretary, Anthony George said his Ministry is grateful to Flow for supporting last Friday’s event and for its continuing sponsorship of the 758 Champions Program.
For the first time anyone with Cable TV or internet access will be able to watch the games and follow the progress of Caribbean athletes at the Olympic Games in Rio,
Flow is broadcasting the Rio 2016 Olympics in HD across the region on Flow Sports, and on up to three additional HD channels.
Anyone who has Flow TV, Flow Mobile or Flow Broadband is all set to take advantage of all the premium features of the Flow Rio 2016 Extra App. The app gives customers access to every Olympic event at their fingertips and ‘on the go’, a first for the Caribbean. All they need is their Flow ID. Customers who don’t have a Flow ID yet, can register for it after installing the Flow Rio 2016 Extra app.
Additionally, in the spirit of the Olympic Games, Flow has extended access of its broadcast rights to the Rio 2016 Olympics to enable other providers throughout the Caribbean to air the event. This means that sports fans across the region can watch the Olympic Games on Over-The-Air stations, with providers other than Flow, as well as on ESPN.