Castries, Saint Lucia (March 21, 2017): The “Marchand is not a ghetto’ community campaign has made some impressive strides since being launched almost 2 years ago. At the forefront of the campaign and hailing from Marchand is businessman and promoter Junior Joseph. He has helped shape the image of the area by developing the infrastructure through entertainment, community outreach programmes and a series of Block Parties aimed at promoting Marchand as a safe haven for all.
No stranger to the stigma surrounding the community, Mr Joseph constantly defended the area which he called home as a child through various initiatives. According to Mr Joseph, his main goal is to assist the residents through employment, offer mentorship opportunities to the community kids and create a safe place for lively entertainment all to change the stigma. He added that, “Ricky’s Entertainment wants to be more than an event company, and hopes that with each event we produce, we can move a step closer to a becoming a better contributing community in St Lucia.”
Riding on the successes of past Block Parties over the past year and a half, the company is gearing up for the Alka Vybz Block Party slated for April 15th 2017 highlighting the DJ stylings of DJ Blaqrose Supreme from Barbados, DJ Cool Linx from Toronto and homegrown DJs Hollywood HP and Twins of twins from St Lucia. A major component of the event is a full VIP Lounge with secured valet parking in the nearby Marchand Field. All aimed at promoting the community as a safe and secure location for a great time and help enhance the earning capabilities of residence as a by-product,
Sponsors of the event include Hennessy, Magnum, Guinness, Beyond Limit Construction Ltd., Hollywood HP, The Wave, These Event Guys, AdVizze Consulting Inc and Blazing FM.
For more information about the company’s mentorship programme, community outreach initiatives or upcoming events, please visit us on facebook and Instagram @rickys241