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The President of the Saint Lucia Hospitality & Tourism Association (SLHTA) says 2021 will have a lot to live up to.
Karolin Troubetzkoy made the comments in a New Year’s day message.
“We want to replace the exhausting, pandemic pandemonium of 2020 with purposeful progress towards recovery,” Troubetzkoy stated.
She noted that COVID-19 has caused nothing but chaos and disruption to the world at large.
Troubetzkoy said people all around the globe would like to see a sense of normalcy return to their everyday lives.
“Vaccine or not, the reality is that the wearing of masks, physical distancing and heightened hygiene will continue to play a key role in our lives and in our recovery. The sooner we all accept this “new normal”, Troubetzkoy declared.
“None of us here or elsewhere want to see continued new curfews, lockdowns and outright country travel bans,” she said.
But Troubetzkoy noted that to overcome them will require discipline and adherence to the prescribed health and hygiene protocols.
She observed that COVID-19 affected the global tourism industry more so than any other industry.
The SLHTA President noted that tourism is still seen as a foreign industry by many throughout the region.
However she said that others have learned that the vast majority of hospitality and tourism businesses are locally-owned entities.
“Many of our locally owned, small- and medium-sized enterprises saw their life savings erode in 2020 and their future livelihoods threatened,” the Saint Lucia hotelier declared.
“It is these small and medium enterprises that will need our continued support in 2021,” she observed.
“They will only be able to recover if we are able to ease up on some of the current restrictions and create a safe environment for our residents and visitors alike, allowing for tourism arrivals to further grow and travelers to have confidence in our destination,” Troubetzkoy stated.
Headline photo caption: Karolin Troubetzkoy
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